Mandate
Luxia Innovation mandated Zone franche to increase its notoriety and promote its products, know-how and growth. Founded in 2009, Luxia Innovation is a world leader in commercial carpets for the aeronautical industry.
Strategy
- Capitalize on the opening of a plant in Alabama that will strengthen the Montreal-based company’s positioning in North America
- Showcase the know-how of its employees
- Improve the influence of the company and its leaders on LinkedIn
Services
- Strategic counsel
- Editing
- Media relations
- Social media management
- Ongoing support
Achievements
Ongoing press relations with general media and specialized aeronautical media
Content creation and management of the company's LinkedIn profile
10,2M
Impressions generated
2
Articles in Quebec media
83%
Increase in the number of LinkedIn subscribers